Cerberus Capital Management, the private equity firm was/is the primary owner of The Freedom Group, one of the largest manufacturers in the world of firearms and ammunition. Their brands include including Remington, Bushmaster Firearms, DPMS/Panther Arms, Marlin, H&R, The Parker Gun, Mountain Khakis, Advanced Armament Corp. Dakota Arms, Para USA and Barnes Bullets.
As has been widely reported, shortly after the Newton shooting massacre (the killer used their Bushmaster weapon, and the father of Cerberus’s CEO Steven Feinberg, happened to live in Sandy Hook), Cerberus put the Freedom Group up for sale.
Here’s the press release they issued:
Cerberus Capital Management Statement Regarding Freedom Group, Inc.
NEW YORK, Dec. 18, 2012 /PRNewswire/ — We were shocked and deeply saddened by the events that took place at the Sandy Hook Elementary School in Newtown, CT on December 14, 2012. We cannot comprehend the losses suffered by the families and friends of those killed by the unthinkable crimes committed that day. No words or actions can lessen the enormity of this event or make a dent in the pain that was inflicted on so many.
In 2006 affiliates of Cerberus Capital Management, L.P. made a financial investment in Freedom Group. Freedom Group does not sell weapons or ammunition directly to consumers, through gun shows or otherwise. Sales are made only to federally licensed firearms dealers and distributors in accordance with applicable laws and regulations. We do not believe that Freedom Group or any single company or individual can prevent senseless violence or the illegal use or procurement of firearms and ammunition.
It is apparent that the Sandy Hook tragedy was a watershed event that has raised the national debate on gun control to an unprecedented level.
The debate essentially focuses on the balance between public safety and the scope of the Constitutional rights under the Second Amendment. As a Firm, we are investors, not statesmen or policy makers. Our role is to make investments on behalf of our clients who are comprised of the pension plans of firemen, teachers, policemen and other municipal workers and unions, endowments, and other institutions and individuals. It is not our role to take positions, or attempt to shape or influence the gun control policy debate. That is the job of our federal and state legislators.
Blatant LIE #1
They state that it is not their role to take positions, or attempt to shape or influence the gun control policy debate.
Except that on their gun web sites they link to the NRA web site. And
they also have on one of their gun web sites “Trigger the Vote” buttons, and “Gunvote/ Don’t lose your rights” buttons. Click on one of those buttons and this is what comes up:
ABOUT TRIGGER THE VOTE:
Don’t buy the gun to lose the freedom! This year’s 2012 elections are more important than ever for the future of our country and our Second Amendment rights. The only protection against attacks on our Second Amendment rights and the democratic process is your vote. And this year in particular, we will need each and every individual gun owner’s vote, in every precinct and every district across the country.
We’re all concerned about the direction this country is heading, and we need to make sure that our children and grandchildren enjoy the same freedoms that we do. Your rights are within range. That’s why it all comes down to your vote.
PULL THE TRIGGER – REGISTER TO VOTE!
Trigger the Vote is the NRA’s national voter registration campaign sponsored by sponsored by The NRA Freedom Action Foundation. Help us Trigger the Vote TODAY
Here’s the link:
This is also on their web site:
We support and encourage community outreach and provide sustainable employment. Safety, health and environmental protection take priority over economic consideration.
We partner with our suppliers and conduct ourselves professionally and ethically.
We produce environmentally sound products and only act within the law. We will not compromise our moral or ethical principles.
Here’s how ethical, moral, safe and community conscious they are. On one of their web sites they take a little pot-shot at Clinton and a boast about how they cleverly skirted his Crime Bill to make and sell high powered magazines:
“In early 1994, Para introduced the P13•45, a tactical-size pistol with a 4.25″ barrel and a 13-round magazine. Later, that year saw the passage of America’s infamous Clinton-backed Crime Bill with its 10-round magazine restriction. Fortunately, Para leadership had anticipated this event and had produced large reserves of legally grandfathered high-capacity magazines, still available to purchasers of Para-Ordnance pistols.”
They also state that they are the world’s leading innovator, designer, manufacturer and marketer of firearms, ammunition and related products for law enforcement.
But how about this patch they sell on one of their web sites, which I’m sure all those first responders in Newtown, Connecticut and cops everywhere who risk their lives for community and family will appreciate. A patch of a fat, stupid looking pig dressed in a police uniform. Real funny — “ethical” business men take law enforcement money on gun and gear contracts and for pensions on one web site, but mock the hell out of them on another site.
And how about this on their web site:
We always treat our customers, employees, business partners, environment, community and nation with the highest levels of integrity.
So you’re patriots. Except when promoting your gun brand and showing that patriotism by flying the US flag, the stars replaced with a skull and crossed bones/guns — symbolizing death and killing.
Guess that didn’t “shock and sadden” you back when your were hyping guns as sexy cool bad ass killing machines
And some more patriotism, Lady Liberty throwing up a Glock-like long gun with an attached silencer (silencers on guns, it’s all about Freedom). They’ve since removed it from their site (PR? Cowards? Smart capitalists? — no matter, they’ve got guns so they’re automatic patriots (but bitches, and I use the term loosely, I would call you and your executives domestic terrorists — killing our people with your products.